Market Leader Intermediate Unit 1
1. Explain the history of a famous brand
2. Give your ideas for how a brand could improve its sales, image or brand awareness
3. Give your ideas for how a brand could be further stretched
4. Give an example of bad brand stretching, and explain why you think that is a bad example
5. Present one or more advertisements or posters for a brand, and explain how you think it improves the brand’s image or not
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