Food, drink and kitchen supplies to present and sell

Market Leader Elementary Units 5 and 6 

Work in groups of two or three. Deal out the pack of cards between you. Choose one of the things on the cards in your hand and try to sell it to your partner, as a presentation and/ or as a conversation. Start with its selling points (you can imagine any USPs that you like). Before you start, tell your partner(s) if you are selling to a consumer or if it is B2B sales, e.g. a food manufacturer selling to a supermarket chain.

Useful language for presenting and selling products                        

after-sales service                                      aimed at…                       best-selling                      deliver within…

easy to…/ You can easily…         free delivery                     free gift               free sample

great deal                                                     in stock               large discount    large order

limited period                                              made of/ from…              money-back guarantee

monthly payment(s)                                     plenty of…                        real bargain                     retail price

(unique) selling point (= USP)      special feature   special offer                     target market

trade price                                                   unique design

 

aluminium foil/ aluminum foil

 

 

chopsticks

 

(hard) cider

combined bottle opener/ corkscrew
 

cooker/ stove

 

fizzy drink/ soda/ pop  

homemade jam

 

hot chocolate

 

 

barley tea

 

instant mashed potato  

cough drop/ lozenge

 

mug

 

pineapple juice

 

plastic bottle

plastic containers (like Tupperware)

 

 

pot noodles

 

rice crackers

 

 

rice wine

 

 

salad dressing

 

spring rolls

 

vodka

 

 

washing up liquid

 

 

soy sauce

 

tofu/ bean curd

Look at the full list above and ask about any things you don’t understand.

In the same pairs, discuss how well you sold the products.

What advice would you give new sales staff?

What mistakes do sales staff often make? What recommendations would you give on how not to make those mistakes?

——————————– 

Describing products collocations

Market Leader Elementary Unit 6

Without looking above for now, try to think of words that go before or after the words below to make common expressions to describe products, for example when trying to sell them. Collocations which haven’t been mentioned in the book are also fine as long as they make sense and are on topic.

+ bargain

+ deal

+ delivery

+ design

+ discount

+ feature

+ guarantee

+ offer

+ order

+ payments

+ point

+ price

+ price

+ sample

+ selling

+ service

+ stock

aimed +

deliver +

easy +

free +

limited +

made +

mashed +

plenty +

target +

If you need to or your teacher tells you to, use the words on the next page to help with the task above.  

Without looking above for now, try to think of other expressions which mean the same as those below

very good value                                           not for long                                                   USP

What are the differences between these things?

bargain/ sale (e.g. summer sale)                            free gift/ free sample/ service 

Without looking above for now, correct the expressions below

after service X

sales point X

bargain sale X

—————————————————

Use the expressions below to help with the collocations activity above:

after-sales

at…

best-

free

free

gift

great

in

large

large

market

money-back

monthly

of

of/ from

period

potato

real

retail

selling

special

special

to

trade

unique

within

————————————– 

Food and drink collocations

Without looking above for now, brainstorm at least one collocation for each of the words below words (= words that go together with those words)

+ cider

+ bottle

+ chocolate

+ containers

+ crackers

+ dressing

+ foil

+ noodles

+ opener

barley +

cork +

cough +

fizzy +

homemade +

spring +

washing up +

If you need to or your teacher says you should, look below the fold for words that could collocate with the words above. Note that many other answers are possible.  

Without looking above for now, try to think of other expressions which mean the same as those below

soda/ pop =

lozenge =

Tupperware =

sake =

What are the differences between these things?

pine/ pineapple

cider/ soda

Without looking above for now, correct the expressions below

alumi foil X

mash potato X

pine juice X

PET bottle X

cup ramen X

salada dressing X

————————————————–

Use the expressions below to help with the collocations activity above:

aluminium                         bottle                                 drink                                  drop

hard                                  hot                                     jam                                    liquid

plastic                               plastic                               pot                                     rice

rolls                                   salad                                 screw                                tea

—————————————-

PDF version for easy saving and printing: Food drink and kitchen supplies to present and sell

Leave a comment (link optional and email never shared)

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s