Story from FT here, and The Wall Street Journal, The Independent and The Daily Telegraph have all covered the story too. Forbes profile of the founder Carlos Wizard Martins, including explanation of the name, here. It was a bit tricky to find out what working for those schools is like as there are several differently named chains in the group, but this guide to working in Brazil puts the original Wizard chain in the bottom two of the big chains in terms of pay and “quality of workplace”.
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